eCommerce Growth & Ad Strategy
Turn Clicks into Customers, Transactions into Growth

We craft hyper-targeted marketing strategies that don’t just put your products in front of potential buyers—they make them irresistible. From Google Shopping Ads that capture intent to Amazon Ads that dominate marketplaces, we optimize every detail, ensuring your product listings, pricing, and promotions convert. Behind the scenes, our feed management ensures accuracy and efficiency, while performance tracking uncovers opportunities to refine, retarget, and scale. The result? More sales, higher margins, and a seamless path from discovery to checkout.


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Overview of the service

Our eCommerce marketing strategies ensure your products appear where buyers are searching, backed by data-driven targeting, precision feed management, and performance tracking for accelrated growth.


Google Shopping Ads

Google Shopping Ads place your products at the top of search results, precisely when customers are ready to buy.

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Amazon Ads

Win the battle for visibility on the world’s largest marketplace. Ensure your products stand out whether on generic searches or right next to your competitor.

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Feed Management

We optimize, clean, and manage your product data across platforms to maximize sales potential.

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Cart Abandonment Strategy

Our cart abandonment strategies use targeted re-engagement tactics to recover lost sales and turn indecision into conversion.

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From discovery to purchase, we optimize every touchpoint. Whether it’s Google, Amazon, or your own store, our eCommerce marketing ensures your products get sold.


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Experience Award-Winning Excellence

Centric’s Malican: Leading the AI Revolution in Retail

Centric’s Malican clinches Technology & Innovation award at Middle East Shopping Centers & Retail Congress, proving that in the age of AI; Centric leads the pack globally with its Shopping Mall Loyalty solution.

Google Shopping Ads

Where Search Meets Purchase

Google Shopping Ads put your products at the forefront of high-intent searches, showing images, prices, and details before they even visit your store. We optimize bids, refine targeting, and ensure your products stay competitive in a dynamic marketplace. By continuously testing and refining, we maximize visibility and conversion rates to drive real revenue growth.


Feed Optimization

Ensuring product data is clean, accurate, and primed for Google’s algorithm.

A/B Testing

Testing creatives, pricing, and messaging to uncover what converts best.

Negative Keyword Filtering

Cutting wasteful ad spend and keeping budgets focused on high-value searches.

Competitor Benchmarking

Monitoring rivals to ensure your pricing and positioning remain competitive.

Amazon Ads

Own the Digital Shelf

Our Amazon Ads strategy places your products at the top of search results and in front of high-intent buyers. We fine-tune bids, optimize listings, and leverage data to refine campaigns in real-time. Whether it’s Sponsored Products, Sponsored Brands, or Display Ads, we ensure your Amazon presence is built for growth, driving repeatable sales and increasing brand dominance.


Sponsored Product Ads

Placing your products in front of high-intent buyers.

Amazon A+ Content

Enhancing listings with rich content and keyword-driven optimizations.

Review & Ratings Growth

Leveraging social proof to build trust and drive conversions.

Competitor Analysis

Identifying opportunities to outmaneuver competitors and win market share.

Feed Management

The Backbone of eCommerce Success

Our expert feed management services ensure your product data is structured, enriched, and perfectly formatted for Google Shopping, Amazon, and other marketplaces. From fixing errors to automating updates, we make sure your listings stay competitive, compliant, and conversion-ready.


Data Optimization

Enhancing product titles, descriptions, and attributes for maximum visibility.

Channel Integration

Synchronizing feeds across Google, Amazon, Facebook, and more.

Custom Feed Structuring

Tailoring feeds for different marketplaces to maximize performance.

Cart Abandonment Strategy

Lost Cart? Not on Our Watch.

With strategic retargeting, automated email sequences, personalized incentives, and exit-intent triggers, we guide hesitant buyers back to checkout. Our approach strengthens customer relationships by addressing pain points, optimizing user experience, and offering timely nudges that convert.


Abandoned Cart Email Sequences

Automated, personalized follow-ups that remind, incentivize, and convert.

Retargeting Ads

Serving hyper-relevant ads across Google, Facebook, and Instagram to bring shoppers back.

Personalized Offers

Offering time-sensitive deals to nudge hesitant buyers toward completing their purchase.

Where Strategy Meets Performance – Every Click, Every Sale, Optimized.

At Centric, we don’t just market eCommerce; we build it, optimize it, and fuel its growth. With our expertise in platforms, data, and performance marketing, we turn clicks into customers and customers into brand loyalists.


Build & Market eCommerce

From building high-performance eCommerce portals to running full-scale marketing campaigns, we ensure your digital storefront is optimized for traffic, conversions, and long-term success.

Owned SaaS Products

Our firsthand experience in product launches, digital sales, and growth marketing means we apply real-world, proven strategies to scale your eCommerce brand efficiently.

Product Information Management

Centric has extensive experience of working on PIM systems. Our expertise ensures your product data is accurate, enriched, and primed for conversion.

Owned Email Marketing Tool

With our proprietary email marketing platform, we craft data-driven inbound, content, and cart abandonment strategies that keep customers engaged and sales flowing.

Heatmap Insights

Through our integrated heatmap analytics, we track user behavior, identify drop-off points, and refine the customer journey for seamless, friction-free purchases.

Scale Your Store with Smarter Marketing

From performance-driven campaigns to abandoned cart recovery, we optimize every step of the buyer’s journey. Ready to grow sales?

See How We’ve Helped Businesses Achieve Their Goals

Our marketing strategies don’t just look good on paper—they deliver real, measurable results. Explore our success stories to see how Centric has empowered businesses like yours to thrive.

What Our Clients Say About Us

The team was flexible, attentive to the client's needs, and trustworthy. Centric's comprehensive, well-organized process and checklists were key elements of the project management approach.

Steve Louis

Senior Vice President - Promethean Energy

Centric has helped us achieve a 105% surge in conversions, a 47% decrease in cost per lead, an 8.58% conversion rate from paid advertising, and an ROI of 16.6 times

Bobby Grover

President - BigTex Storage

Centric delivered items on a lightning fast turnaround. They never once told us they couldn't do something, and always made it happen.

Rebecca Burley

HBMA

They came up with the requested solution with minimum to no materials available from our side.

Alberto Bianconi

General Manager - Omnialog

Their customer care and feedback research skills, and persistence in achieving great results were unique.

Amr Alkhatib

Brand Manager at Sharbatly Fruits

Centric delivered on time and also responded to everything we ever asked very promptly. Most of the time same day and if not within 24 hours they would respond.

Zakir Seyar

HRSS CPA

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Tailored Marketing Solutions for Every Industry

No matter your sector, Centric delivers custom marketing strategies designed to meet your unique challenges and goals.

Our Thoughts

B2B vs B2C: Key Differences & Winning Strategies for 2025

B2B vs B2C marketing strategies differ significantly due to their distinct target audiences and purchasing behaviors.

Usman Khalid |
Turning Tariff Uncertainty Into Profit: Proven Strategies for Success

Learn how smart companies flip tariff uncertainty into profit with proven strategies and market insights that drive competitive growth

Usman Khalid |
What is CRO (Conversion Rate Optimization) : A Quick Guide for Marketers

What is CRO (Conversion Rate Optimization) improves website performance by increasing the percentage of visitors and actions like purchases and sign-ups.

Usman Khalid |
What Is Growth Marketing? Beginner's Guide to Scaling in 2025

What is growth marketing? It’s a powerful way to grow your business using data, testing, and creativity. Learn how it works and why it matters today.

Usman Khalid |

Frequently Asked Questions

Get answers to common questions about our inbound and outbound marketing services.

Google Shopping Ads place your products at the top of search results, making them visible when customers are ready to buy, boosting conversions.

Amazon Ads help your products stand out in a competitive marketplace by optimising bids, refining listings, and driving targeted traffic to your products.

Feed management ensures your product data is accurate, up-to-date, and formatted for platforms like Google and Amazon, maximizing visibility and sales.

Our strategies include retargeting, personalized email sequences, and exit-intent offers to recover lost sales and convert hesitant buyers.

We continually test ad creatives, adjust targeting, and optimise landing pages to ensure maximum conversions across Google, Amazon, and social media platforms.

Our data-driven approach combines feed optimization, performance tracking, and real-time refinements to ensure every touchpoint is optimized for growth.

We run tests on ad copy, creatives, and landing pages to identify the highest-performing combinations, continuously refining campaigns for better results.

Through precision targeting, automated optimization, and continuous performance tracking, we ensure your campaigns are scalable while maintaining high ROI.

Contact us
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Spanning 8 cities worldwide and with partners in 100 more, we're your local yet global agency.

Fancy a coffee, virtual or physical? It's on us – let's connect!

Contact us
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Spanning 8 cities worldwide and with partners in 100 more, we're your local yet global agency.

Fancy a coffee, virtual or physical? It's on us – let's connect!