• Vision
  • Automation
  • Intelligence
  • Impactful
  • Growth
Please Wait

About Centric

Centric is at the center of creating cutting-edge solutions, smart designs, and intuitive user experiences, bridging the gap between technology, marketing, and insights that drive brands to deliver results. We get things done. Delivering excellence, we automate and accelerate processes for business growth.

Our Vision

At Centric, we envision a world where technology not only evolves but propels humanity forward. Our ambition is twofold: to be at the forefront of technological innovation and to champion its widespread adoption. This ethos is palpably evident in our strategic acquisitions, where we embrace high-risk, cutting-edge ventures, and in our commitment to projects that many might shy away from. We're not just in the business of technology; we're in the pursuit of reshaping the future, ensuring that every stride we take advances the experience.

Future Forward

In the vast expanse of the digital horizon, Centric envisions a world seamlessly intertwined with automation. Our guiding star is a singular, unwavering mission: "Automate Everything". We believe in harnessing the unparalleled potential of Artificial Intelligence to redefine the mundane, the routine, and the repetitive. By doing so, we aim to sculpt a future where technology doesn't just complement human endeavors but elevates them, allowing businesses to operate with unmatched efficiency and precision.


Beyond the realms of business efficiency, our vision is deeply rooted in the human experience. We aspire to transform the very fabric of professional life. By automating the day-to-day, we seek to gift humanity the luxury of time - time that can be invested in fostering genuine social connections, in nurturing creativity, and in pursuing passions. Our commitment is to create a ripple effect in the industry, where our innovations not only drive business growth but also enrich the human experience. Through our endeavors, we aim to craft a world where work is not a burden but a harmonious blend of passion and purpose.

Our Values

Customer Focus

Centric's Beacon of Excellence

  • Guiding Principle:

    We prioritize our customers, not competitors. By consistently delivering exceptional value, we ensure our clients are at the heart of everything we do.

  • Our Commitment:

    We adapt swiftly to our customers' needs, partnering with them at every stage. Our focus on quality and timeliness ensures we always exceed expectations.

  • In Practice

    We build trust by delivering on promises, setting realistic expectations, and maintaining transparent interactions.

Employee Ownership

The Centric Drive

  • Guiding Principle

    Every individual at Centric is a beacon of excellence, striving for perfection in every endeavor.

  • Our Commitment

    We take pride in our work, holding ourselves accountable for our actions and their impact.

  • In Practice

    We demand excellence, celebrate achievements, and always prioritize the collective good: Customer > Company > Team > Self.


The Centric Ethos

  • Guiding Principle

    Our principles stand tall, even above profit.

  • Our Commitment

    We uphold transparency, honesty, and ethical conduct in all our interactions.

  • In Practice

    We're reliable, competent, and always prioritize ethical decisions, even in challenging times.


The Centric Synergy

  • Guiding Principle

    Our strength lies in our unity, and our success is a testament to our collective effort.

  • Our Commitment

    We value diverse perspectives, fostering an environment where knowledge is shared freely.

  • In Practice

    We collaborate, celebrate differences, and ensure flexibility in our approach to achieve shared goals.


Centric's Pillar of Harmony

  • Guiding Principle

    We cherish and celebrate the diverse tapestry of our workforce.

  • Our Commitment

    We treat everyone with professionalism, courtesy, and appreciation.

  • In Practice

    We ensure a harmonious environment where every voice is heard and valued.


Centric's Path to Progress

  • Guiding Principle

    We believe in the power of fresh ideas to drive growth and transformation.

  • Our Commitment

    We foster a culture of continuous improvement, always seeking better solutions for old challenges.

  • In Practice

    We embrace change, apply industry best practices, and are always on the lookout for groundbreaking ideas.


Centric's Blueprint of Excellence

  • Guiding Principle

    Our values are the DNA of our brand, guiding our actions and decisions every day.

  • Our Commitment

    We live by the Centric values, ensuring cooperation and support underpin all our decisions.

  • In Practice

    We share views transparently, take responsibility for our actions, and always strive to be part of the solution.

From the strategic chambers of Oracle and Dell, Centric's vision is birthed in Dubai's dynamic landscape.

A pioneering Marketing Division emerges, championing data-driven intelligence.

Creative brilliance beckons, as M&C Saatchi's Creative Director joins our ranks.

A monumental cross-border collaboration with Aujan Industries of Saudi Arabia unfolds, a brand soon under Coca Cola's wing.

A strategic alliance is forged with Mindshare, a global media titan from the WPP group, amplifying our digital prowess.

Centric plants its flag in Pakistan, marking its first international outpost.

A venture into Askofy, a promising polling platform, earns a coveted spot in Dubai's elite In5 Accelerator.

The allure of luxury beckons as Centric acquires a stake in Ninth Degree Car Club, an enclave for the elite.

A triumphant exit from Ninth Degree Car Club yields a staggering 6X ROI.

In a world grappling with a pandemic, Centric partners with ViroMasks, launching a premium shield against COVID, capturing global markets and amassing revenues in seven figures.

The American dream materializes as Centric establishes its presence in the USA.

The acquisition of LiProspect marks a new chapter in our journey.

The dawn of Safaa, our AI-driven suite, revolutionizes HR functionalities.

Usman Khalid | Chief Executive Officer | Centric
Usman Khalid
Chief Executive Officer
Parag Chemburkar | Creative Director | Centric
Parag Chemburkar
Creative Director
Kiran Saleem | Project Manager | Centric
Kiran Saleem
Project Manager
Asim Mehdi | Project Manager | Centric
Asim Mehdi
Project Manager
Reine Tohme | Project Coordinator | Centric
Reine Tohme
Project Coordinator
Suman Dilip | Customer Succes Manager | Centric
Suman Dilip
Customer Success Manager




Geographic Regions



Contact us

Spanning 8 cities worldwide and with partners in 100 more, we’re your local yet global agency.

Fancy a coffee, virtual or physical? It’s on us – let’s connect!