
Basamh Group | Transforming Digital Presence
Basamh Group, a leading Middle Eastern conglomerate, is known for delivering premium products and services across multiple industries. As they continued to grow, Basamh recognized the need to modernize their digital presence to meet evolving customer expectations and maintain their market leadership. The goal? Enhance user experience, improve website performance, and ensure brand consistency across all digital touchpoints.
- Challenge
Basamh encountered issues with UX, impeding customer engagement and satisfaction. Moreover, their website's lack of Responsive Design resulted in a less than optimal user experience across different devices. Challenges in Content Management affected the organization and accessibility of data.
Performance Optimization was critical as slow loading times adversely affected user retention and conversion rates. Additionally, maintaining Brand Consistency across digital platforms presented challenges, risking the dilution of Basamh's brand identity and message. Addressing these issues was crucial for Basamh's digital transformation and continued growth.


Leveraging Pimcore for a Seamless Digital Transformation
- Solution
Centric's team meticulously implemented these features, ensuring Basamh's challenges were seamlessly resolved. Through strategic planning and execution, they successfully transformed Basamh's digital landscape, exceeding expectations and achieving client satisfaction.