Centric Audit Tool
November 16, 2023
Welcome to Centric! We are a digital transformation agency, and we have conducted an SEO analysis for your website, National Bank of Kuwait. Our analysis has revealed some key issues that need attention in order to improve your website's search engine optimization. These issues include a missing or empty meta description tag, a lack of relevant keywords on the webpage, javascript resources without the defer attribute, an unfriendly URL structure, a high word count on the webpage, a low text to HTML ratio, the absence of sitemaps, a public server signature, and the lack of social links. We understand the importance of SEO for your business and would like to help you resolve these issues to enhance your online presence and drive more organic traffic to your website.
Overview
97 weeks ago
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SEO
Title
The title tag is perfect.
Shor.
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
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Meta description
The meta description tag is missing or empty.
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
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The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
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Content keywords
No relevant keywords found on the webpage.
shor
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
All images have alt attributes set.
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
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SEO friendly URL
The URL is not SEO friendly.
https://dash.shor.by/smartpage?&lp
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
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404 page
The website has 404 error pages.
The 404 webpage status inform the users and the search engines that a page is missing.
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Robots.txt
The webpage can be accessed by search engines.
Noindex
The webpage does not have a noindex tag set.
In-page links
The number of links on the webpage is okay.
The in-page links should be kept at a minimum, to avoid issues with search engines not being able to crawl additional links from the webpage.
Language
The webpage has the language declared.
en
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
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Favicon
The webpage has a favicon.
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
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Performance
Text compression
The HTML file is compressed.
The HTML filesize is 732.00 B.
Load time
The webpage loaded in 0.85 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
There are fewer than 4 HTTP requests on the webpage.
The HTTP requests represents the number of external resources present on the webpage.
Image format
The images are served in the :AVIF WebP AVIF WebP.
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
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JavaScript defer
There are 3 javascript resources without the defer attribute.
The defer attribute allows the browser to download the scripts in parallel and execute them after the webpage has been parsed, improving the webpage's load performance.
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DOM size
The DOM size is optimal.
The HTML file has 32 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
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Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
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Mixed content
There are no mixed content resources on the webpage.
Server signature
The webpage has a public server signature.
nginx/1.14.0 (Ubuntu)
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
The unsafe cross-origin links indicates the external links that open in a new tab which can expose your website to performance and security issues.
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Plaintext email
The webpage does not contain any plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
The webpage has structured data.
Open Graph
4
-
og:type
- article og:title
- Shor. Instagram Bio Supercharger og:description
- Add multiple links to Instagram Bio, messengers and social networks. TRY FOR FREE og:image
- https://shorby.com/og-image.jpg
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Meta viewport
The webpage has a meta viewport tag set.
width=device-width,initial-scale=1,viewport-fit=cover,user-scalable=no
Character set
The webpage has a charset value set.
utf-8
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
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Sitemap
No sitemaps found.
Social
The webpage does not contain any social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
Content length
There are less than 500words on the webpage.
The webpage has 21 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
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Text to HTML ratio
The text to HTML ratio is under 10%.
The text to HTML ratio is 7%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage does not contain inline CSS code.
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
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Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
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