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SEO Audit for Center (getcenter.com)

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Centric Audit Tool
03/11/2023

Welcome to Centric! We are a digital transformation agency and we have been conducting an SEO analysis for your website. We have identified some key issues that need your attention. These issues include missing image keywords, incorrect image formats, javascript resources without the defer attribute, absence of sitemaps, a public server signature, and inline CSS code. Addressing these issues is crucial for optimizing your website's visibility and performance in search engine results. We are here to help you resolve these issues and improve your website's SEO.

Overview
83 weeks ago
89
100
Center® | Real-Time Expense Management
Center is expense management reimagined and is the leading expense management software + corporate credit card. Center delivers real-time visibility and control, and full visibility of the entire spend process.
https://getcenter.com/
1 high issue
3.0%
2 medium issues
6.1%
3 low issues
9.1%
27 tests passed
81.8%
0.38 seconds
Load Time
21.09 KB
Page Size
44 Resources
Http Requests
Secure
Https Encryption
SEO
Title
The title tag is perfect.
Center® | Real-Time Expense Management
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
Learn more
Google
Meta description
The meta description tag is good.
Center is expense management reimagined and is the leading expense management software + corporate credit card. Center delivers real-time visibility and control, and full visibility of the entire spend process.
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
Learn more
Google
Headings
The headings are properly set.
  1. Real-time Visibility Powers Smart Businesses
  1. Upgrade the Way You Expense
  2. Empower Your Teams with Real-Time Data
  3. Easy Implementation. Endless Value.
  4. Business Needs
  5. Why Center?
  6. Company
  7. For Customers
  1. Spend
  2. Manage
  3. Travel
  4. Analyze
  5. Full visibility
  6. Actionable insights
  7. Snap & submit expenses
  8. Close the Books Faster
  9. Elevate Your Team’s Impact
  10. Deliver a Better Experience
  11. See the Big Picture Immediately
The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
Learn more
Mozilla
Content keywords
The content has relevant keywords.
center real time expense management
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
There are :14 images with missing alt attributes.
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
Learn more
Google
SEO friendly URL
The URL is SEO friendly.
https://getcenter.com/
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
Learn more
Google
404 page
The website has 404 error pages.
https://missionwealth.com/404-43f9f3c453025ddeb1bc0476e74c1cb5
The 404 webpage status inform the users and the search engines that a page is missing.
Learn more
Bing
Robots.txt
The webpage can be accessed by search engines.
A robots.txt file inform the search engines which links from the website can be accessed.
Learn more
Bing
Google
Noindex
The webpage does not have a noindex tag set.
The noindex tag instruct the search engines to not index the webpage.
Learn more
Bing
Google
In-page links
The number of links on the webpage is okay.
The in-page links should be kept at a minimum, to avoid issues with search engines not being able to crawl additional links from the webpage.
Language
The webpage has the language declared.
en-US
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
Learn more
Mozilla
Favicon
The webpage has a favicon.
https://getcenter.com/wp-content/themes/Divi-Child/images/favicon.ico
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
Learn more
Google
Performance
Text compression
The HTML file is compressed.
The HTML filesize is 21.09 KB.
The text compression helps speeding up the webpage's load by compressing the HTML's content.
Learn more
Gzip
Brotli
Google
Load time
The webpage loaded in 0.38 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
There are fewer than 44 HTTP requests on the webpage.
The HTTP requests represents the number of external resources present on the webpage.
Image format
There are 23 images that are not using the AVIF WebP format.
  1. https://getcenter.com/wp-content/uploads/2023/03/logo.png
  2. https://getcenter.com/wp-content/uploads/2023/02/vfs.png
  3. https://getcenter.com/wp-content/uploads/2023/02/qsi.png
  4. https://getcenter.com/wp-content/uploads/2023/02/mammoth-holdings.png
  5. https://getcenter.com/wp-content/uploads/2023/02/khs.png
  6. https://getcenter.com/wp-content/uploads/2023/02/kent-kwik.png
  7. https://getcenter.com/wp-content/uploads/2023/02/groome.png
  8. https://getcenter.com/wp-content/uploads/2023/02/gem-technologies.png
  9. https://getcenter.com/wp-content/uploads/2023/02/fleet-genius.png
  10. https://getcenter.com/wp-content/uploads/2023/02/ellingson.png
  11. https://getcenter.com/wp-content/uploads/2023/02/dualtemp-clauger.png
  12. https://getcenter.com/wp-content/uploads/2023/02/dordt.png
  13. https://getcenter.com/wp-content/uploads/2023/02/deployed-services.png
  14. https://getcenter.com/wp-content/uploads/2023/09/Swash_Credit_Card-150x150-2.png
  15. https://getcenter.com/wp-content/uploads/2023/09/Financials-Icon.png
  16. https://getcenter.com/wp-content/uploads/2023/07/Swash_Plane.png
  17. https://getcenter.com/wp-content/uploads/2023/07/Swash_Forecasting.png
  18. https://getcenter.com/wp-content/uploads/2023/02/Review-Center-Expense_0_0.png
  19. https://getcenter.com/wp-content/uploads/2023/02/Analyze-Spend-Insights_0_0.png
  20. https://getcenter.com/wp-content/uploads/2023/02/For-Employees_0_0.png
  21. https://getcenter.com/wp-content/uploads/2023/09/TravelExpense_Leader_Leader-231x300.png
  22. https://getcenter.com/wp-content/uploads/2023/09/SpendManagement_EasiestToUse_Small-Business_EaseOfUse-231x300.png
  23. https://getcenter.com/wp-content/uploads/2023/03/aicpa-soc.png
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
Learn more
Google
JavaScript defer
There are 11 javascript resources without the defer attribute.
The defer attribute allows the browser to download the scripts in parallel and execute them after the webpage has been parsed, improving the webpage's load performance.
Learn more
Google
DOM size
The DOM size is optimal.
The HTML file has 580 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
Learn more
Google
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
Learn more
Google
Mixed content
There are no mixed content resources on the webpage.
The mixed content is the content that is loaded over the HTTP connection while the webpage itself was loaded over HTTPS connection.
Learn more
Mozilla
Google
Server signature
The webpage has a public server signature.
nginx
The server signature is the public identity of a web server which contains information that could be used to exploit known vulnerabilities.
Learn more
nginx
Apache
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
Plaintext email
The webpage does not contain any plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
The webpage has structured data.
    og:locale
  1. en_US
    2. og:type
  2. website
    3. og:title
  3. Center® | Real-Time Expense Management
    4. og:description
  4. Center is expense management reimagined and is the leading expense management software + corporate credit card. Center delivers real-time visibility and control, and full visibility of the entire spend process.
    5. og:url
  5. https://getcenter.com/
    6. og:site_name
  6. Center®
    7. og:image
  7. https://getcenter.com/wp-content/uploads/2023/02/Review-Center-Expense_0_0.png
    @context
  1. https://schema.org
    2. @graph 0
  2. @type
  3. WebPage
    4. @id
  4. https://getcenter.com/
    5. url
  5. https://getcenter.com/
    6. name
  6. Center® | Real-Time Expense Management
    7. isPartOf
  7. @id
  8. https://getcenter.com/#website
    9. primaryImageOfPage
  9. @id
  10. https://getcenter.com/#primaryimage
    11. image
  11. @id
  12. https://getcenter.com/#primaryimage
    13. thumbnailUrl
  13. https://getcenter.com/wp-content/uploads/2023/02/Review-Center-Expense_0_0.png
    14. datePublished
  14. 2023-10-16T23:04:47+00:00
    15. dateModified
  15. 2023-10-17T22:18:16+00:00
    16. description
  16. Center is expense management reimagined and is the leading expense management software + corporate credit card. Center delivers real-time visibility and control, and full visibility of the entire spend process.
    17. breadcrumb
  17. @id
  18. https://getcenter.com/#breadcrumb
    19. inLanguage
  19. en-US
    20. potentialAction
  20. 0
  21. @type
  22. ReadAction
    23. target
  23. 0
  24. https://getcenter.com/
    25. 1
  25. @type
  26. ImageObject
    27. inLanguage
  27. en-US
    28. @id
  28. https://getcenter.com/#primaryimage
    29. url
  29. https://getcenter.com/wp-content/uploads/2023/02/Review-Center-Expense_0_0.png
    30. contentUrl
  30. https://getcenter.com/wp-content/uploads/2023/02/Review-Center-Expense_0_0.png
    31. width
  31. 1600
    32. height
  32. 1400
    33. caption
  33. Full Visibility video poster
    34. 2
  34. @type
  35. BreadcrumbList
    36. @id
  36. https://getcenter.com/#breadcrumb
    37. itemListElement
  37. 0
  38. @type
  39. ListItem
    40. position
  40. 1
    41. name
  41. Home
    42. 3
  42. @type
  43. WebSite
    44. @id
  44. https://getcenter.com/#website
    45. url
  45. https://getcenter.com/
    46. name
  46. Center®
    47. description
  47. Real-Time Expense Management
    48. potentialAction
  48. 0
  49. @type
  50. SearchAction
    51. target
  51. @type
  52. EntryPoint
    53. urlTemplate
  53. https://getcenter.com/?s={search_term_string}
    54. query-input
  54. required name=search_term_string
    55. inLanguage
  55. en-US
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Learn more
Twitter
Schema.org
Open Graph
Bing
Google
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, initial-scale=1
The meta viewport tag instruct the browsers how to render the viewport of the webpage.
Learn more
Mozilla
Google
Character set
The webpage has a charset value set.
UTF-8
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
Learn more
Mozilla
Sitemap
No sitemaps found.
Sitemaps inform search engines about pages available for crawling on the website.
Learn more
Bing
Google
Social
The webpage has 4 social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
Content length
The webpage has 3,041 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
Learn more
Google
Text to HTML ratio
The text to HTML ratio is :27%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage contains inline CSS code.
  1. font-weight: 400;
  2. font-weight: 400;
  3. display:none;visibility:hidden
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
Learn more
Mozilla
Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
Learn more
W3C

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