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SEO Audit for Amadeus

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Centric Audit Tool
December 11, 2023

Welcome to Centric's SEO analysis report for Amadeus! We have conducted a thorough analysis of your website and identified several key issues that may be affecting your search engine optimization (SEO) performance. These issues include problems with headings, missing image keywords, incorrect image formats, excessive links, lack of defer attribute for JavaScript resources, high number of DOM nodes, low text to HTML ratio, missing charset declaration, absence of sitemaps, unsafe cross-origin links, plaintext emails, and inline CSS code. Addressing these issues is crucial for improving your website's visibility and ranking in search engine results. We have outlined these issues in detail below.

Overview
83 weeks ago
77
100
Amadeus | It’s how travel works.
Discover how Amadeus' platform and technology help airlines, travel agencies, hotels, and others connect, do business, and make better travel experiences.
https://amadeus.com/en
2 high issues
6.1%
4 medium issues
12.1%
6 low issues
18.2%
21 tests passed
63.6%
0.06 seconds
Load Time
46.74 KB
Page Size
20 Resources
Http Requests
Secure
Https Encryption
SEO
Title
The title tag is perfect.
Amadeus | It’s how travel works.
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
Learn more
Google
Meta description
The meta description tag is good.
Discover how Amadeus' platform and technology help airlines, travel agencies, hotels, and others connect, do business, and make better travel experiences.
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
Learn more
Google
Headings
Only one h1 tag should be present on the webpage.
  1. Passengers boarded yearly
  2. 190+
  3. Countries of operation
  4. Gross investment in R&D
  5. Market capitalization
  6. A new world of airline opportunity
  1. About Amadeus
  2. 1.5B+
  3. €1B+
  4. €21B+
  5. Solutions
  6. Travel providers
  7. Explore solutions for travel providers
  8. Travel sellers
  9. Explore solutions for travel sellers
  10. Corporate travel buyers
  11. Partners
  12. A new world of airline opportunity
  13. Research & Insights
  14. Amadeus Travel Trends 2024: How will we travel next year?
  15. Careers
  16. Subscribe to updates
  1. At the heart of travel
  2. Learn how Amadeus helps you create better travel experiences
  3. Dig deeper with Amadeus
  4. Let's make the experience of travel work better
  5. Which updates would you like to receive?
The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
Learn more
Mozilla
Content keywords
The content has relevant keywords.
amadeus it s how travel works
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
Learn more
Google
SEO friendly URL
The URL is SEO friendly.
https://amadeus.com/en
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
Learn more
Google
404 page
The website has 404 error pages.
https://www.saudiags.com/404-28d928ef38589da1d286f0d18977f411
The 404 webpage status inform the users and the search engines that a page is missing.
Learn more
Bing
Robots.txt
The webpage can be accessed by search engines.
A robots.txt file inform the search engines which links from the website can be accessed.
Learn more
Bing
Google
Noindex
The webpage does not have a noindex tag set.
The noindex tag instruct the search engines to not index the webpage.
Learn more
Bing
Google
In-page links
The webpage contains more than 150 links.
  1. {{ctalabel}}
  2. {{ctalabel}}
  3. Amadeus
  4. Home
  5. Solutions
  6. https://amadeus.com/javascript:;
  7. Airlines
  8. Airports
  9. Business travel agencies
  10. Consolidators & Networks
  11. Corporations
  12. Cruise solutions
  13. Destinations & DMOs
  14. Hospitality
  15. Metasearch & Travel media
  16. Mobility
  17. Online travel agencies
  18. Rail
  19. Retail travel agencies
  20. Small and medium travel agencies
  21. Tour operators
  22. Travel Protection
  23. Analytics & intelligence
  24. Business management
  25. Customer, guest & traveler management
  26. Operations
  27. Payments
  28. Travel Advertising
  29. API
  30. Advanced travel platforms 
  31. Airport and Airline Collaboration
  32. Automation and optimization
  33. Big data
  34. Cloud
  35. Incubation
  36. Innovation
  37. Mobile
  38. NDC 
  39. Open Source
  40. Research
  41. Safe Travel
  42. Smart cities
  43. Travel content
  44. Travel platform
  45. Products
  46. Insights
  47. Events
  48. https://amadeus.com/en/search
  49. All
  50. Airlines
  51. Airports
  52. Business travel agencies
  53. Consolidators & Networks
  54. Corporations
  55. Cruise solutions
  56. Destinations & DMOs
  57. Hospitality
  58. Metasearch & Travel media
  59. Mobility
  60. Online travel agencies
  61. Rail
  62. Retail travel agencies
  63. Small and medium travel agencies
  64. Tour operators
  65. Travel Protection
  66. Analytics & intelligence
  67. Business management
  68. Customer, guest & traveler management
  69. Operations
  70. Payments
  71. Travel Advertising
  72. API
  73. Advanced travel platforms 
  74. Airport and Airline Collaboration
  75. Automation and optimization
  76. Big data
  77. Cloud
  78. Incubation
  79. Innovation
  80. Mobile
  81. NDC 
  82. Open Source
  83. Research
  84. Safe Travel
  85. Smart cities
  86. Travel content
  87. Travel platform
  88. Solutions
  89. https://amadeus.com/javascript:;
  90. Products
  91. Insights
  92. Events
  93. Amadeus
  94. https://amadeus.com/en/search
  95. https://amadeus.com/en/search
  96. Products
  97. Insights
  98. Events
  99. Amadeus Partner Network
  100. Ventures
  101. Training
  102. Webinar hub
  103. Contact us
  104. All
  105. Airlines
  106. Airports
  107. Business travel agencies
  108. Consolidators & Networks
  109. Corporations
  110. Destinations & DMOs
  111. Hospitality
  112. Online travel agencies
  113. Metasearch & Travel media
  114. Mobility
  115. Retail travel agencies
  116. Rail
  117. Small and medium travel agencies
  118. Tour operators
  119. Travel Protection
  120. Cruise solutions
  121. Analytics & intelligence
  122. Business management
  123. Customer, guest & traveler management
  124. Operations
  125. Payments
  126. Travel Advertising
  127. https://amadeus.com/en/topic/test-parent
  128. Airport and Airline Collaboration
  129. Advanced travel platforms 
  130. API
  131. Big data
  132. Cloud
  133. Mobile
  134. NDC 
  135. Open Source
  136. Innovation
  137. Travel platform
  138. Smart cities
  139. Research
  140. Incubation
  141. Travel content
  142. Safe Travel
  143. Automation and optimization
  144. Products
  145. Insights
  146. Events
  147. Our products
  148. Insights
  149. Events
  150. Amadeus Partner Network
  151. Amadeus Ventures
  152. Amadeus Training
  153. Webinar hub
  154. Contact us
  155. READ MORE
  156. Read More
  157. Read More
  158. All
  159. Airlines
  160. Airports
  161. Business travel agencies
  162. Consolidators & Networks
  163. Corporations
  164. Destinations & DMOs
  165. Hospitality
  166. Online travel agencies
  167. Metasearch & Travel media
  168. Mobility
  169. Retail travel agencies
  170. Rail
  171. Small and medium travel agencies
  172. Tour operators
  173. Travel Protection
  174. Cruise solutions
  175. Analytics & intelligence
  176. Business management
  177. Customer, guest & traveler management
  178. Operations
  179. Payments
  180. Travel Advertising
  181. https://amadeus.com/en/topic/test-parent
  182. Airport and Airline Collaboration
  183. Advanced travel platforms 
  184. API
  185. Big data
  186. Cloud
  187. Mobile
  188. NDC 
  189. Open Source
  190. Innovation
  191. Travel platform
  192. Smart cities
  193. Research
  194. Incubation
  195. Travel content
  196. Safe Travel
  197. Automation and optimization
  198. Amadeus Commercial Icon Amadeus.com
  199. Login to customer area
  200. Manage my subscriptions
  201. Privacy Policy
  202. Learn our story
  203. Airlines
  204. Airports
  205. Cruise lines
  206. Destinations
  207. Ground handlers
  208. Hospitality
  209. Insurance groups
  210. Mobility providers
  211. Rail operators
  212. Tour operators
  213. Metasearch
  214. Online travel agencies
  215. Retail travel agencies
  216. Travel management companies
  217. Tour operators
  218. Amadeus for corporations
  219. Become a partner
  220. Explore tomorrow today
  221. Explore tomorrow today
  222. Explore our insights
  223. Read More
  224. Amadeus Airline Platform
  225. Selling Platform Connect
  226. Flight Search
  227. Explore all products
  228. Traveler Tribes 2033
  229. CheckMyTrip app
  230. NDC
  231. Global Distribution System
  232. Traveler ID
  233. Educational partnerships
  234. Ventures
  235. Blog
  236. Webinars
  237. Training
  238. Support
  239. About Amadeus
  240. News
  241. Partners
  242. Speak-up channel
  243. Contact us
  244. Privacy Notice.
  245. Manage your email preferences here
  246. See all
  247. Amadeus
  248. Legal Notices & Privacy
  249. Sitemap
The in-page links should be kept at a minimum, to avoid issues with search engines not being able to crawl additional links from the webpage.
Language
The webpage has the language declared.
en
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
Learn more
Mozilla
Favicon
The webpage has a favicon.
https://amadeus.com/etc/designs/amadeus/commercial/safari-pinned-tab.svg
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
Learn more
Google
Performance
Text compression
The HTML file is compressed.
The HTML filesize is 46.74 KB.
The text compression helps speeding up the webpage's load by compressing the HTML's content.
Learn more
Gzip
Brotli
Google
Load time
The webpage loaded in 0.06 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
There are fewer than 20 HTTP requests on the webpage.
The HTTP requests represents the number of external resources present on the webpage.
Image format
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
Learn more
Google
JavaScript defer
There are 12 javascript resources without the defer attribute.
The defer attribute allows the browser to download the scripts in parallel and execute them after the webpage has been parsed, improving the webpage's load performance.
Learn more
Google
DOM size
There are more than 1,500 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
Learn more
Google
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
Learn more
Google
Mixed content
There are no mixed content resources on the webpage.
The mixed content is the content that is loaded over the HTTP connection while the webpage itself was loaded over HTTPS connection.
Learn more
Mozilla
Google
Server signature
The webpage does not have a public server signature.
The server signature is the public identity of a web server which contains information that could be used to exploit known vulnerabilities.
Learn more
nginx
Apache
Unsafe cross-origin links
The webpage has 1 unsafe cross-origin links.
1
Plaintext email
The webpage contains plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
The webpage has structured data.
    og:title
  1. Amadeus | It’s how travel works.
    2. og:site_name
  2. Amadeus.com
    3. og:type
  3. website
    4. og:url
  4. https://amadeus.com/en
    5. og:image
  5. https://amadeus.com/content/dam/amadeus/brand-evolution/gradient-backgrounds/sky/master-files/Amadeus_FifthElement_02_Gradient_Sky.png.transform/medium/img.jpg
    6. og:description
  6. Amadeus technology powers the global travel and tourism industry. Learn how the world's top travel brands rely on Amadeus to help create exceptional traveler experiences.
    twitter:card
  1. summary_large_image
    2. twitter:site
  2. Amadeus. It’s how travel works.
    3. twitter:title
  3. Amadeus | It’s how travel works.
    4. twitter:description
  4. Amadeus technology powers the global travel and tourism industry. Learn how the world's top travel brands rely on Amadeus to help create exceptional traveler experiences.
    5. twitter:image
  5. https://amadeus.com/content/dam/amadeus/brand-evolution/gradient-backgrounds/sky/master-files/Amadeus_FifthElement_02_Gradient_Sky.png
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Learn more
Twitter
Schema.org
Open Graph
Bing
Google
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=2
The meta viewport tag instruct the browsers how to render the viewport of the webpage.
Learn more
Mozilla
Google
Character set
The webpage does not have a charset declared.
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
Learn more
Mozilla
Sitemap
No sitemaps found.
Sitemaps inform search engines about pages available for crawling on the website.
Learn more
Bing
Google
Social
The webpage has 13 social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
Content length
The webpage has 2,272 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
Learn more
Google
Text to HTML ratio
The text to HTML ratio is under 10%.
The text to HTML ratio is 4%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage contains inline CSS code.
  1. display: none;
  2. white-space: nowrap; overflow: hidden; text-overflow: ellipsis; display: inline-block;
  3. z-index: 10032; height: 200px;
  4. white-space: nowrap; overflow: hidden; text-overflow: ellipsis; display: inline-block;
  5. top: 0;
  6. cursor: pointer;
  7. cursor: pointer;
  8. right: -1px;
  9. right: -1px;
  10. right: -1px;
  11. right: -1px;
  12. cursor: pointer;
  13. cursor: pointer;
  14. cursor: pointer;
  15. cursor: pointer;
  16. cursor: pointer;
  17. display: none
  18. cursor: pointer;
  19. margin-left:20px;
  20. margin-left:20px;
  21. flex: 1 0 auto;
  22. text-decoration: none;
  23. background-color: white
  24. text-decoration: none;
  25. background-color: white
  26. text-decoration: none;
  27. background-color: white
  28. text-decoration: none;
  29. background-color: white
  30. text-decoration: none;
  31. background-color: white
  32. text-decoration: none;
  33. background-color: white
  34. text-decoration: none;
  35. background-color: white
  36. text-decoration: none;
  37. background-color: white
  38. text-decoration: none;
  39. background-color: white
  40. background-color: white
  41. cursor: pointer;
  42. text-decoration: none;
  43. text-decoration: none;
  44. text-decoration: none;
  45. text-decoration: none;
  46. text-decoration: none;
  47. text-decoration: none;
  48. text-decoration: none;
  49. text-decoration: none;
  50. text-decoration: none;
  51. z-index:4
  52. z-index:4
  53. z-index:4
  54. padding-left: 4.2%;
  55. color: white;
  56. max-height: calc(100vh - 210px); overflow-y: auto;
  57. border-width: 2px !important;
  58. padding-top: 2vh; display: flex;justify-content: center;align-items: center;
  59. color: #787878;
  60. text-align: left;
  61. text-align: left;
  62. display: none;
  63. display: none;
  64. line-height:1.7rem;
  65. line-height:1.7rem;
  66. display: none;
  67. z-index:1;right: 0px;top: 0px;width: 24px;height: 24px;padding: 0;
  68. height:50vh;
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
Learn more
Mozilla
Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
Learn more
W3C

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